|Exploring means to expand the market for post-consumer paint products is an important element of the pilot program and could support improved management of leftover paint. Ideally, if more consumers used post-consumer paint, then less waste would be generated because less new paint would be purchased (and ultimately need to be disposed). Additionally, leftover paint can be reprocessed into alternative non-paint products such as cement additive. An increase in businesses using non-paint products produced from post-consumer paint could also reduce the amount of paint flowing into the waste stream. This question assesses the extent to which the program has helped develop a market for post-consumer paint.